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Who’s really buying the new .xxx domains?

Initially meant for websites featuring adult content, the online answer to the red-light district has boomed recently with 55,367 .xxx domains selling in the first hour of their release. So who’s buying them? You might think that it’s adult websites, seizing an opportunity to secure their own domain suffix for the first time. But this …

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How to help journalists and bloggers unbox your story

The story has got to be strong, interesting and newsworthy. But is there an added extra that you as a PR can include in order to whet the journalist’s appetite and secure your client a spot in their desired publication? Of course nothing is 100% guaranteed, but there is a way to tip the balance …

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Yorkshire PR interns? Tinderbox wants you!

Do you know your Twitter from your Tumblr? Your WordPress.org from your WordPress.com? If so, Tinderbox Media wants you! Tinderbox Media (www.tinderboxmedia.co.uk) is an online and offline PR agency based in Harrogate, North Yorkshire. Small but perfectly formed, we are a young and dynamic agency. We pride ourselves on the production of innovative campaigns and …

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Think Visibility 4: The PR’s Guide to World Domination

The PR’s Guide to World Domination on Prezi Think Visibility had its fourth outing this weekened and, as on previous occasions, it was a great conference. There were plenty of old faces, plenty of new ones and a veritable smorgasbord of presentations on SEO, CRO, social media and more besides. I was invited to speak …

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Going native: Are hyperlocal blogs the future of regional news?

With that in mind ‘hyperlocal’ has been a buzz word amongst journalism circles for the last ten years or so. But what does it mean and how is it changing the game?

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GUEST POST: Is there a place in PR for BME graduates?

One of Tinderbox Media’s partners, Northern Lights PR, has launched a paid internship scheme to give five black and minority ethnic graduates hands-on experience of working in corporate communications and public relations. I think this is a great idea: historically, minority communities have been under-represented in our industry. I was also delighted to spend an …

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